Click here to access our 2023 guide.

Attending Cannes Lions this year? Stay on top of the great content the festival has to offer with ID5’s comprehensive guide to all the best events that you won’t want to miss.

Scroll to find out what’s on. If you’re hosting an event at Cannes and want to be added to the guide, please feel free to contact us at marketing@id5.io

There are plenty of the ID5 team from across multiple departments attending the festival, be sure to book a meeting with us in advance! We can’t wait to see you there.

Sunday

6pm: Welcome Cocktail Party – Progress Partners

Kick off the festivities with Progress and Iris.TV

Monday, June 20th

7:30-8:45am: Café bike ride – Progress Partners

Start your day the right way and join Progress for a leisurely bike ride along the Côte d’Azure

8:30-9:30am: Ashtanga Yoga with Cecilia – Amazon Ads

Join Amazon for the first of their daily workout sessions

9-11am: Welcome breakfast – Outbrain

Kick off the festival with a welcome breakfast alongside the Outbrain team

9:30-9:50am: Breakfast and content: From Iconic Footwear Brand to Global Lifestyle Brand – AdWeek

Find out how UGG is strategizing around innovation and cultural connection and the role both will play in transforming the iconic footwear brand into a purpose-driven, global lifestyle brand

11:30-11:50am: Beach Talk: Optimizing Creativity for the Future of Gaming and Entertainment – AdWeek

Join Activision Blizzard as they explore the evolving role of creativity in brand marketing through the lens of the gaming and entertainment industries

11:30am-12pm: Collaboration, driving innovation: stories of award-winning ad tech solutions – Amazon Ads

Attend this session to learn about the tools Amazon Ads offers to promote and discover partner businesses

1-2:30pm: Lunch with Legends: Are All Impressions Created Equally? A Guide to the Future of Measurement in the Creator Economy – AdWeek

Join Whalar for a series of intimate conversations with executives who will “Pay it Forward” by sharing lessons learned, lessons they wish they learned, and their POV on what’s next

3-4:30pm: Web3 and NFTs in the Creator Economy – AdWeek

An interactive session with Whalar, Tubular Labs, and creators to share best practices for mastering the creator economy

4-6pm: A Woman’s Place is in The Room – The Advisory Collective and New Digital Age

Be sure to enquire about this invite-only event

4-6pm: Creator Happy Hour – Twitch

Drinks and music provided by Twitch creator, Jyoty

4-7pm: 100% Human Happy Hour – HUMAN

Sip cocktails with The Human Collective at The Haven

4pm: Happy Hour at the TripleLift Essential Marketplace

TripleLift is hosting a happy hour – make sure you enquire to attend this invite-only event

5:30-5:50pm: Cocktails and Conversation: Moving Sport and Culture Forward for Future Generations with adidas – AdWeek

Learn about Adidas’ efforts to use marketing to propel culture forward, its continued commitment to women in sport and its focus on elevating the stories of its diverse communities

5:30-7pm: Opening Night Happy Hour – MadHive

Madhive is sponsoring the Cannes Lions opening night happy hour at the Terrace at The Palais. Stop by to say hello and enjoy a refreshing cocktail!

6-8pm: Cannes Blanc White Party – LUMA Partners

An exclusive, invitation only roof-top event

7:30-9pm: Welcome Soirée – Amazon Ads

Celebrate the in-person return to Cannes with Amazon Ads’ welcome event

8-8:20pm: Beachside Soirée – AdWeek

A thought leadership session with Mars Wrigley

9pm: Welcome Soirée – OpenX

Then head over to OpenX to celebrate even more with music brought to you by DJ Blaze!

Tuesday, June 21st

7:30-8:45am: Café bike ride – Progress Partners

Start your day the right way and join Progress for a leisurely bike ride along the Côte d’Azure

8:30am: Paddle yoga – Outbrain

Get up bright and early to join Outbrain for some morning yoga out on the water

9:30-9:50am: Breakfast and Breakthrough Insights: A Guide to an Authentic Media Career – AdWeek

Join Kara Swisher as she delves into navigating the industry that has shaped her career, the impact of technology on work, and her experience growing franchises

10am: Panel and brunch – Smart

Attend a panel on ‘From Education to Action: How can we help marketers experiment with cookieless strategies with alternative IDs?’

10:30-11am: Words Mean Things: Deconstructing the language of storytelling w/ Roxane Gay – Amazon Ads

In this session, Gay will explore the ways in which we tell compelling stories, who is qualified to tell these stories, and how to effectively navigate the nuances of authenticity.

11am: Panel and brunch – Smart

Attend a panel on ‘The Role of the Adserver: Why and how publishers are reconsidering their adserving technology partner’

11am-1pm: Protecting Ads in Gaming – HUMAN

HUMAN and Anzu discuss protecting video gamers from Ad fraud

11:30-11:50am: Coastal Conversations: Creativity in Culture: The Secret Ingredients to Guinness’ Award-Winning Marketing – AdWeek

Guinness at Diageo’s Grainne Wafer talks about building a brand with creativity at its heart, how it stays relevant and influences culture, and where the business will go next

11:30am-12pm: Marketing with advanced analytics – Amazon Ads

Learn from Perpetua and Flywheel about their analytical cultures and plans for the future of marketing optimization.

1-2:30pm: Lunch with Legends: Paying for Attention: The New Economics for Marketing, Media and Content – AdWeek

Join Whalar for a series of intimate conversations with executives who will “Pay it Forward” by sharing lessons learned, lessons they wish they learned, and their POV on what’s next

1:30-2pm: Discovering the next generation of creative storytellers – Amazon Ads

Amazon sits down with top industry executives to discover how and where the advertising industry will find the next generation of creative leaders

2-4pm: Streaming Audio Economy – HUMAN

Join Rise as they explain why the best fans are flesh and blood, not hard coded

3-4:30pm: Reaching Diverse Audiences and Communities – AdWeek

Join Steven Wolfe Pereira, CEO & Co-founder, Encantos for an engaging discussion on Reaching Diverse Audiences and Communities

4pm: Sustainability Panel – OpenX

Expect an expert panel of brand marketers discussing all things environmental sustainability in digital media, with cocktails to follow

4pm: Happy Hour at the TripleLift Apartment

TripleLift is hosting a P&I happy hour – make sure you enquire about this invite-only event

5-6pm: Sunset drinks – Outbrain

Wind down with sunset drinks brought to you by Outbrain

5-6:30pm: Creator Happy Hour – Twitch

Drinks and music provided by Twitch creator, Jyoty

5-7pm: Cocktails and Conversations: Creative 100 Reception – AdWeek

Join AdWeek as they recognize this year’s honorees in Cannes at a reception packed with bold creative leaders and rising talents from around the world

6pm: Sunset Cruise – InMobi

A Catamaran Sunset Cruise involving plenty of cocktails, conversation, hors d’oeuvres, and music

6-9pm: Drinks at the rooftop of Radisson Blu 1835 Hotel- Pixalate

Join Pixalate for a drink on the rooftop of Radisson Blu 1835 Hotel

7-10pm: The Feast for Your Senses – HUMAN

Enjoy a sensorial evening of food, cocktails, music, and conversation

7:30-9pm: Game Night with Wondery’s podcast host Jujubee (from RuPaul’s Drag Race) – Amazon Ads

Join for a memorable games night featuring a custom Queen of Hearts-themed Bingo

7:30pm: Legendary party – Smart

A special edition to Smart’s iconic Cannes parties

8-8:20pm: Beachside Soirée: Purpose and Planet: The Heart of the Business Model – AdWeek

Hear from Dole Sunshine Company on building brands with conscience and building a business where people, planet and prosperity thrive together

Wednesday

7:30-8:45am: Café bike ride – Progress Partners

Start your day the right way and join Progress for a leisurely bike ride along the Côte d’Azure

8:30am: Zen session – Outbrain

Rejuvenate for the day ahead with Outbrain’s yoga and meditation session

8:30-9:30am: Morning workout and wellness – Amazon Ads

Kickstart the day with this workout and wellness class

9-10:30am: Breakfast and Breakthrough Insights: Everything is Better with Creators: Agree? Disagree? But Let’s Discuss & Debate – AdWeek

Join for a lively debate and three part discussion with leaders in the industry

10am-12pm: Modern Defense for CTV – HUMAN

Learn how coming together can safeguard premium content and make the bad actors pay

11am-1pm: Brunch and Learn: The Clean Room Inevitability – Neustar in partnership with The Drum

RSVP for this exclusive event to hear from the leading minds in privacy-enhancing technologies (PET) and indulge in a ‘sensationally savory brunch’

11:30-11:50am: Coastal Conversations: Building an Empire Brick by Brick – AdWeek

Hear from LEGO Group on the importance of fans and creative storytelling

11:30-12:15am: Creative effectiveness with Amazon Ads – Amazon Ads

Learn how Amazon Ads is working to help partners and advertisers achieve creative effectiveness

12pm: A Look into The Shifts Shaping Programmatic Advertising – The Women in Programmatic Network and Adswizz/SiriusXM

Hear from industry experts about the growth and trajectory of digital advertising channels and more

1-2:30pm: Lunch with Legends: Is DEI Keeping up with Culture? What Have we Learned and Where are we Going? – AdWeek

Join Whalar for a series of intimate conversations with executives who will “Pay it Forward” by sharing lessons learned, lessons they wish they learned, and their POV on what’s next

1:30-2pm: Sustainability in Advertising: Can coffee save the world? – Amazon Ads

Join Amazon and coffee brand Lavazza on how brands can double down on sustainability

2-4pm: Hacking the Metaverse – HUMAN

Join metaverse and crypto experts to explore a new frontier with new fraud

3-4pm: Innovation from Adversity – Driving Performance and Incremental Reach in a Post Third-Party Cookie World – Adform

Learn how OMD harnessed Adform’s ID Fusion to generate amazing returns in the face of cookie deprecation

3-4:30pm: The New Age of Influence – AdWeek

Learn about the TikTok Creator Effect and how it offers new possibilities for brands to expand their world and thrive during a period of rapid change

5:30-5:50pm: Cocktails and Conversations: Harnessing the Power of Social Media and Video in Brand Marketing Campaigns with eos – AdWeek

Learn about the beauty brand’s journey to becoming a giant on TikTok and the keys to crafting cutting-edge campaigns that bridge product, retail, and innovation

6pm: Panel and Afterwork – Smart

Join for a panel discussion on ‘Liberté, Egalité, Addressabilité! How TVMotik Will Change The TV Landscape’

8-8:20pm: Beachside Soirée: Celebrating Ukraine’s Creative Resistance – AdWeek

Hear from three Ukrainian journalists about their experiences and their hopes for how the global creative community can help their nation now and in the future

8-10:30pm: Amazon Port concert – Amazon Ads

Sign up for this first come first serve music event to finish off the day

10pm: A Night at the Place de la Castre

Join MadHive in the medieval castle, Place de la Castre, for a night of live music and surprise performances. Limited space; please RSVP.

Thursday

8:30am: Paddle-boarding – Outbrain

Recharge from last night’s parties with this guided paddle-boarding session out at sea

9-10am: Morning workout and wellness – Amazon Ads

Kickstart the day with this workout and wellness class

9am-7pm: A Day in Saint Tropez – HUMAN

Join HUMAN on a day trip by yacht to the iconic coastal town of Saint Tropez

9:30-9:50am: Breakfast and Breakthrough Insights: Marketing Couples, an Adweek Podcast – AdWeek

Adweek brings a new take on traditional podcasts about marketing. Marketing Couples shares how different types of couples approach life and work

10:30-11am: Amazon Marketing Cloud Insights at scale with AWS – Amazon Ads

Join this session to learn more about Amazon Marketing Cloud Insights

10:45am-12:30pm: Connecting on climate change: the CMO’s role in driving sustainability – Google and AdNetZer

Join innovative brands for inspiration and debate on the role of the CMO in this climate emergency

11:30-11:50am: Coastal Conversations: Building Agencies for Tomorrow with Completely Different Playbooks: Mischief & VaynerMedia – AdWeek

Hear from Mischief and VaynerMedia as they explore and unpack the different avenues in which they implement and view creative work

4-6pm: Creator Happy Hour – Twitch

Drinks and music provided by Twitch creator, Jyoty

5-7pm: Cocktails and Conversation: Creativity, 5G and the Human Touch – AdWeek

Hear from Verizon’s Mike Wente on his perspective around the intersection of creativity and innovation and why these are the key pillars to brand growth and development

8pm: Cocktails with Criteo – Criteo

All aboard the Criteo yacht for an evening of cocktails and catch-ups

Friday

12-2pm: Bon Voyage brunch – Amazon Ads

Say goodbye to the festival in style with Amazon Ad’s traditional Provençal send-off brunch

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