How Has The State of Digital Identity Changed in 2024? We Want Your Opinion

  • Posted by Jo Rosamilia
  • On Jul 01, 2024

ID5’s State of Digital Identity Report is back for the fifth year running and we want to hear from you! The survey is open to publishers, advertisers, and ad tech platforms to share their thoughts on how the industry has changed over the past 12 months. Complete the survey >

Last year’s report provided insider insights to how the industry is battling signal loss, what cookieless solutions they’re turning to, and the other channels they’re shifting their attention towards. One year later, the industry has already had to contend with a Google cookie deprecation delay and now a full u-turn. We’re curious to learn more about:

  • How the industry is faring with all the changes
  • Adoption of alternative identity solutions
  • Which other channels would benefit from a better addressability system

The State of Digital Identity survey will be open throughout the summer months and the final report will be available later in the year. 

To provide you with even more incentive to help inform the current and future state of digital identity, all respondents will have the chance to win one of five Amazon gift cards worth $100/€100/£100. So what are you waiting for? Complete the survey today!

With many thanks to our supporters: