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Apr 17, 2025
Solving the “Measurement in CTV” riddle
We are at the end of the Identity 2025 blog series! Thank you for tuning in as we dived into each panel. If you missed the previous posts, you can find them below: The “Solving the ‘CTV Measurement’ riddle” panel featured Jay Friedman, CEO at Goodway Group, Mike Finnerty, Head of Client Delivery at Transunion, […]
Apr 15, 2025
ID5 and Index Exchange Join Forces to Tackle Signal Loss and Advance Addressability
In a time when the digital advertising industry is grappling with signal loss and the future of third-party cookies, Index Exchange and ID5 are stepping up to offer a better path forward. Recently, Mathieu Roche, CEO of ID5, sat down with Paul Zoghvian, VP of Index Marketplaces at Index Exchange, to discuss how this partnership […]
Apr 09, 2025
The State of Digital Identity in 2025
We are almost at the end of the Identity 2025 blog series! Today’s session, “The State of Digital Identity in 2025”, features insights from ID5’s “State of Digital Identity” report, which every year collects responses from adtech experts and professionals to analyze how the industry is responding to the ever-changing adtech landscape. If you wish […]
Apr 02, 2025
On Identity: In Conversation with The Trade Desk’s Samantha Jacobson
The third installment of our Identity 2025 blog series is about the keynote session with Samantha Jacobson, Chief Strategy Officer & EVP of The Trade Desk and Mathieu Roche, Co-Founder & CEO of ID5. If you have missed the previous recaps, access the blog post on the “M&A in Adtech: Key Insights from 2024 and […]