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Mar 10, 2023

How the Changing Privacy Landscape is Affecting Digital Advertising – Identity 2023

Session five from our flagship event, Identity 2023, was ‘How the Changing Privacy Landscape is Affecting Digital Advertising’ by MediaMath, featuring a fireside chat between MediaMath’s Chief Privacy Officer, Fiona-Campbell Webster and our SVP, Sales & Business Development, Joseph Quaglia. As the CPO for MediaMath, Fiona Campbell-Webster is an expert on privacy regulation including GDPR, CCPA, […]

Mar 02, 2023

Looking Ahead: The Future of Identity in 2023 – Identity 2023

Session four from our flagship event, Identity 2023, was ‘Looking Ahead: The Future of Identity in 2023’ by Amobee and Unruly, featuring Martyn Bentley, Commercial Director, UK at AudienceProject and Julian Savitch-Lee, Commercial Director, Advertising at VIDAA, moderated by Piper Heitzler, Head of Growth, EMEA, Amobee. During this lively and educational discussion, we take a closer […]

Feb 24, 2023

Interoperability & Collaboration in Identity – Identity 2023

Session three from our flagship event, Identity 2023, was ‘Interoperability & Collaboration in Identity’ featuring Gareth Davies, SVP Product at TransUnion/Neustar, Eliza Nevers, Chief Product Officer at Lotame, Devon DeBlasio, VP, Product Marketing at InfoSum, moderated by Caitlin Borgman, Chief Commercial Officer at ID5. Identification in digital advertising is complex and fragmented. There is a plethora […]

Feb 15, 2023

Cookieless presents an opportunity for publishers to reclaim the value they have lost: Identity Talks with Salon.com

In this issue of Identity Talks, our Scott Menzer sits down with Salon.com’s Chief Revenue Officer, Justin Wohl, to chat with him about cookieless and the opportunity for publishers. What is the series all about? The Identity Talks series invites its publisher, advertiser, and platform partners to share their insights on the big questions and hot topics circulating […]

Feb 06, 2023

How Addressability Is Key To Profitability – Identity 2023

Session two from our flagship event, Identity 2023, was ‘How Addressability Is Key To Profitability’ featuring Sean Buckley, Chief Revenue Officer at Magnite, Kunal Nagpal, Chief Business Officer at InMobi, Brian Gleason, Global Chief Revenue Officer at Criteo, moderated by Joanna Burton, Chief Strategy Officer at ID5. As more and more inventory becomes unaddressable on […]

Jan 30, 2023

Balancing Data-Driven Advertising and Data Protection – Identity 2023

Session one from our flagship event, Identity 2023, was ‘Balancing Data-Driven Advertising and Data Protection’. In this fireside chat, Mathieu Roche, CEO and Co-founder of ID5 sat down with Prof. Garrett Johnson of Boston University to discuss this very topic. If you missed the session or want to revisit it, you can click below to […]

Oct 13, 2022

S2 EP6 with Kevin Fernandes, Havas Media Group: ‘we have seen a 16% uplift in user engagement’

ID5’s summer podcast, How to Thrive in the Cookieless Present, turns to experts from across the industry to share their findings and case study results since developing their identity strategies. We want to help you to better understand what works and what doesn’t, and inform your future strategy as you navigate the ever-changing identity landscape. […]

Oct 03, 2022

S2 EP5 with Dan Garzon, Prisma Media: ‘we realised very early the importance of the cookieless topic’

The ID5 summer podcast, How to Thrive in the Cookieless Present, turns to experts from across the industry to share their findings and case study results since developing their identity strategies. We want to help you to better understand what works and what doesn’t, and inform your future strategy as you navigate the ever-changing identity […]

Sep 16, 2022

How to Thrive in the Cookieless Present: EP3 with Relevant Digital

ID5’s summer podcast, How to Thrive in the Cookieless Present, now turns to Relevant Digital. We have been inviting experts from across the industry to share their findings and case study results since developing their identity strategies. We want to help you to better understand what works and what doesn’t, and inform your future strategy […]

Sep 08, 2022

How to Thrive in the Cookieless Present: EP2 with Insticator

ID5’s summer podcast, How to Thrive in the Cookieless Present, now turns to Insticator. We have been inviting experts from across the industry to share their findings and case study results since developing their identity strategies. We want to help you to better understand what works and what doesn’t, and inform your future strategy as […]

Aug 16, 2022

How to Thrive in the Cookieless Present: EP1 with CPEx

The digital advertising industry is in a state of flux with the continual deprecation of traditional signals, changing privacy regulations, and big tech’s influence. The ‘cookieless future’ is a phrase we are all far too familiar with. But what about the cookieless present? Advertisers and publishers are already missing out on reaching valuable audiences in […]

Jul 01, 2022

Q&A with ID5: PubMatic

In this issue of ID5’s Partner Q&A series, we sit down with PubMatic’s Regional Vice President, Addressability, EMEA, Kofi Amoako to ask him nine questions around identity and preparing for the oncoming changes. What is the series all about? The Q&A with ID5 series invites its publisher, advertiser, and platform partners to share their insights on the big […]