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Sep 05, 2024
Zeotap partners with ID5 to amplify audience addressability to overcome signal loss
Today, Zeotap, the leading CDP and Data Solutions Provider, has launched a partnership with ID5, leading identity provider in the digital advertising industry. With Safari, Mozilla and other browsers already operating without third party cookies, and Google’s recent decision to allow users to opt-out of third-party cookie tracking understanding, reaching and monetising audiences at scale […]
Aug 27, 2024
Meet ID5’s Marketing Team!
We know making your next career move can be daunting, so we’ve created this series to help make the process a little bit less intimidating. ID5’s Head of Recruitment, Jack Brawn, sat down with ID5’s marketing team to provide candidates with a sneak peek into what life at ID5 is like. Check out our open positions and […]
Aug 14, 2024
Data Clean Rooms & Alternative IDs – Friends or Foes?
Welcome back to ID5’s Mythbusting Series, where we debunk widespread identity myths from across the digital advertising ecosystem. We’re halfway through the series and this week ID5’s CEO and Co-Founder, Mathieu Roche spoke with Vlad Stesin, Co-founder and Chief Strategy Officer at Optable, Software-as-a-Service (SaaS) data management and collaboration platform. Together they answer a critical […]
Aug 07, 2024
ID5 Myth-Busters: Contextual Advertising Does Not Require Identifiers
Welcome to ID5’s Mythbusting Series, where we debunk common identity myths that have permeated the digital advertising industry. To help us, we’ve enlisted some of the greatest minds in ad tech. In this episode, ID5’s CEO Mathieu Roche meets with Martin Gruau, Vice President of Product at Captify, to tackle the misconception that contextual advertising […]
Jun 03, 2024
Get to know the hiring manger: Joseph Quaglia
We know making your next career move can be daunting, so we’ve created this series to help make the process a little bit less intimidating. ID5’s Head of Recruitment, Jack Brawn, sat down with Joseph Quaglia, SVP of Sales and Business Development to provide candidates with a sneak peek into what life at ID5 is […]
May 28, 2024
ID5 Partner Q&A: Captify
In this issue of the ID5 Partner series, ID5’s Ian Vazquez, Business Development Director, sat down with Amelia Waddington, Chief Product Officer at Captify to learn more about their mission and what she thinks the end of cookies means for programmatic advertising. What is the series all about? The Q&A with ID5 series invites ID5’s […]
May 22, 2024
Get To Know The Hiring Manager: Caitlin Borgman,
We know making your next career move can be daunting, so we’ve created this series to help make the process a little bit less intimidating. ID5’s Head of Recruitment, Jack Brawn, sat down with Caitlin Borgman, Chief Commercial Officer to provide candidates with a sneak peek into what life at ID5 is like. Check out […]
May 15, 2024
ID5’s Team Gets Moving for Mental Health Awareness Month
To celebrate Mental Health Awareness Month and this year’s theme“Movement: Moving more for our mental health”, we asked ID5’s team how they use movement to support their wellbeing. One of the many benefits ID5 provides is access to a Health and Wellness fund, which provides our global team members with 100 (€/$/£) each month to use […]
May 01, 2024
ID5 Partner Q&A: Connatix
In this issue of the ID5 Partner series, ID5’s Ian Vazquez, Business Development Director, sat down with Jesse Fisher, Head of Advertising Products at Connatix to ask him about how they are preparing for the changes ahead and explore how they are working with ID5. What is the series all about? The Q&A with ID5 […]
Apr 16, 2024
ID5 on the Road New York: Post Event Recap
The ID5 team were live from New York this past April to bring together industry thought leaders. During the session, experts shared their insights and success stories to help audience members shape a resilient addressability strategy, enhance measurement, and learn more about the future of interoperability. Don’t worry if you weren’t able to join us […]
Mar 13, 2024
Triton Digital Partners with ID5 to Enhance Audio Targeting
Triton Digital, the global technology and services leader to the digital audio, podcast, and broadcast radio industries, today announced its partnership with ID5, the market-leading identity provider for digital advertising, to introduce rich audience data to Triton’s Audio Marketplace. This partnership will improve advertising targeting and addressability in the audio space while complying with privacy […]
Mar 08, 2024
ID5 Celebrates International Women’s Day
Today is International Women’s Day! However, this year, the ID5 team aims to shift the focus onto the often-overlooked heroes – the women working tirelessly behind the scenes, driving campaigns forward with their passion and dedication. After all, women’s influence extends far beyond just one field, seniority level, or department. This year, let’s extend our […]