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May 15, 2024
No Cookies, No Problem! Cookieless Checklists for Brands and Publishers
After a long farewell, cookie removal in Chrome is well underway. While brands and publishers may have a slightly longer grace period than initially expected, 1% of cookies have already been removed which means brands and publishers who aren’t using a cookie alternative are missing out on connecting with about 35 million Chrome users today. […]
Jan 25, 2024
How-to guide: Publisher installation of the ID5 ID for Mobile In-App
If you are a mobile app publisher considering integrating the ID5 ID, keep reading to discover how to deploy our next-generation consented identifier across your inventory to maximize audience addressability and monetization opportunities. With the growing emphasis on data privacy and deteriorating access to Mobile Ad Identifiers (MAIDs), it’s essential for publishers to utilize effective […]
Jan 25, 2024
How-to guide: Publisher installation of the ID5 ID for CTV
The new era of digital advertising is upon us. As the entire industry is adapting to the world without traditional identifiers, navigating various solutions, integrations, and technologies may be a daunting task. We are here to make that process as simple and transparent as possible. Read on and discover how to effortlessly deploy the ID5 […]
Oct 28, 2022
How-to guide: publisher installation of the ID5 ID via PubMatic’s Identity Hub
Next up in our distribution partner series, where we dive into exactly how you can integrate the ID5 ID via different platforms, we turn to PubMatic. If you know a thing or two about identity, you’ve probably heard about PubMatic’s Identity Hub. What is PubMatic’s Identity Hub? PubMatic (Nasdaq: PUBM) is an independent technology company […]
Jun 27, 2022
How-to guide: publisher installation of the ID5 ID module via Prebid
If you’re a publisher considering integrating the ID5 ID, you may also be considering doing so via Prebid, the most widely used header bidding wrapper on the web. Sincera.io, an engine that crawls 209,975 of the top websites, has identified that 100,043 of those publishers are using Prebid. Prebid was launched in 2015 to simplify […]
Jun 07, 2022
How-to guide: publisher integration of the ID5 ID via Google Secure Signals
If you are a publisher considering integrating the ID5 ID, keep on reading to find out how straightforward it is to integrate with us via Google Secure Signals. We know that the new era of digital advertising is daunting – the entire industry having to adapt to a world without traditional identifiers is quite the […]
May 26, 2022
How-to guide: publisher integration of the ID5 ID via Amazon Publisher Services (APS) Connections Marketplace
To shed some light on the publisher integration process with ID5, whilst also commemorating the one-year anniversary since ID5 ID was added to the Amazon Publisher Services (APS) Connections Marketplace, we decided to put together a series of blog posts to explain exactly how publishers can integrate the ID5 ID via different distribution platforms. We […]